We are living in the Age of Wizards. As Ethan Mollick of The Wharton School has written, we now have something akin to powerful magic in our pockets. Artificial Intelligence acts as our wizard—capable of conjuring brilliant prose, analyzing complex data, or even creating art from thin air. But this wizard, for all its power, can be literal-minded, unpredictable, and has a "jagged frontier" of knowledge. It can perform a graduate-level task one moment and fail at a simple one the next.
The defining challenge of this new era isn't the wizard's power, but the mastery of the person wielding the magic. The AI is a tool, and its usefulness is a direct reflection of the skill of its user. Our journey is to become the wizard's master. My own recent lesson in wizardry started with a t-shirt.
My initial query to my AI assistant was simple, born of frustration: "How much should I pay in duty fees for an eBay order from Canada?"
The response was logical, detailed, and completely incorrect.
My experience wasn't an anomaly. It's a symptom of a massive "productivity paradox" that, according to recent research, is costing companies an average of $14,200 per employee per year in time wasted on manual verification and rework due to unreliable AI outputs. It’s why major companies like Air Canada have been forced by courts to honor policies invented by their chatbots.
But what if we dig deeper? What if, as the legendary Intel CEO Andy Grove famously said, "The IP is in the question"?
## The Turning Point: When the Question Becomes the Solution
The real value isn't in the wizard's vast library of spells. It's in our ability to formulate a precise question. This is the first core skill of the modern professional: Iterative Inquiry.
Instead of accepting the first wrong answer, I started a collaborative dialogue. My initial vague question got a generic answer about the old $800 rule. So I refined it: "Acting as a logistics expert, what are the specific regulatory changes to the USMCA 'de minimis' value for textile imports in 2025?" This led to the real, nuanced answer. The threshold hadn't just been lowered; it was gone. The $800 bypass for small parcels no longer existed. Now, every trinket and gift must go through intake, and the new flat-rate processing fees often cost more than the item itself.
This iterative process didn't just get me an answer; it reconstructed the logic behind the fee and saved me from profound embarrassment.
## The Architect and the Blueprint
During our investigation, we found other sources that were confidently wrong. This highlights a universal truth: the responsibility for the final answer is ultimately ours. It’s the same principle that requires a Professional Engineer to sign off on a drawing. This principle of ultimate human accountability is the second core skill, Output Discernment. The consequences for ignoring it are real—lawyers have already faced professional sanctions for citing fake cases invented by their AI assistants in court.
## The Takeaway: Mastering the Wizard's Craft
Blaming your tools is a sign of a poor craftsman. The master takes responsibility for choosing them, maintaining them, and wielding them with skill. To treat our wizards any differently is to miss the point entirely.
We’ve been given a tool that can feel like magic. But to harness that magic, you need a "wizard's saddle"—a professional skill stack built on four core competencies: Iterative Inquiry (the art of the question), Context Framing (giving the AI the right background and persona), Output Discernment (the human sign-off on the final answer), and Systemic Thinking (chaining AIs together to automate complex work).
This gap between tool and talent is the story behind the headline: an estimated 95% of corporate AI initiatives are failing to deliver measurable value. It creates a familiar workplace drama: a Confident Incumbent, a leader more comfortable with the old playbook than the new technology, gets a nonsensical answer from his own vague prompt and scoffs, "Relax, this AI stuff is all hype. Our jobs are safe." In the background, an intern, who has been quietly using the same AI to automate her weekly reports, looks up. The final panel is her thought bubble: He's worried about the AI. He should be worried about me.
The future isn't about fearing the magic; it's about becoming the wizard who can use it to create value. After all, we don’t blame the librarian when we ask for the wrong book.
## Pro Tip 💡
Give Your Wizard a Job Title
The fastest way to practice Context Framing is to give your AI a specific role before you give it a task.
Try: "Act as a skeptical financial analyst and summarize the three biggest risks identified in this report."
This simple shift instantly provides the guardrails and context the AI needs, forcing it to move beyond generic answers.
## Sources & Deeper Dives
The Wizard's Saddle (The Data Dossier): The comprehensive research report that serves as the data-rich spine for this newsletter's insights.
Thinking, Fast and Slow by Daniel Kahneman: The scientific "why" behind the challenges we face with AI, explaining the cognitive biases that can lead us to misuse these powerful tools.
Legal-Ready AI: 7 Tips for Engineers by Broadcom: A practical, enterprise-focused look at accountability and the risks of moving too fast without guardrails.
Tax Insights: US eliminates de minimis shipment exemption — PwC: A link to the specific PWC report that serves as the "ground truth" for the t-shirt story. It’s a perfect example of the kind of authoritative source required for true Output Discernment, especially when navigating recent, complex regulatory changes that current AI models may not have fully indexed.

